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EVALUATION CRITERIA
Round One - 40 Points Total
Innovation (0-10 Points):
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How is this capability accomplished today and what are the limitations of current practice?
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Does the proposed idea utilize novel theoretical concepts, approaches, methodologies, instrumentation, or services? (Note that the proposed technology can also enhance an existing approach.)
Approach (0-10 Points):
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Are the overall strategy, methodology, and analyses well-reasoned and appropriate to test the proposed idea?
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Why will this new approach succeed?
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What are the risks and mitigation strategies?
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How does the approach consider NASA science needs?
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What are the milestones?
Team/Founder Aptitudes (0-10 Points):
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Does the individual or team demonstrate high level of ability and dedication?
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Were the passion, drive, discipline, ability to work collaboratively and willingness to push forward under conditions of extreme business uncertainty successfully demonstrated?
Commercialization (0-10 Points):
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Is there a clear path for the product/service to achieve NASA's missions and/or reach the market demand?
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Are the product users and purchasers clearly identified?
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Does the submission demonstrate a realistic understanding of commercial market size and current landscape?
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Is there evidence that market research or analysis of competitors was conducted?
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